Thought Leadership

If Indian democracy is to move up the value chain, we need to identify, enable, and empower women leaders across the length and breadth of the country.
Dr. B. S. Ajaikumar

On Purposeful Non-conformism

  • Date: 2024-01-03 03:59:24
  • Author: Dr. BS Ajaikumar
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On Purposeful Non-conformism

On Purposeful Non-conformism

Without passion and conviction, a budding entrepreneur can’t expect to steer innovation through the winding route of trials and triumphs. The learning curve will be leaner if passion drives the entrepreneur in reimagining the future rather than blindly accepting popular verdicts on what works and what doesn't. 

One should always learn from the competition but never get bogged down by it. A true entrepreneur must have the non-conformism to stick to his or her core beliefs notwithstanding what market research reports reveal.